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Business Analyst – Adobe Analytics Implementation


  • Experience in adobe analytics using DTM, experience with Target, who could help with solution design preferred.
  • Experience working with global / multi-cultural teams and different time zones.
  • The role would specifically be working with our Tech Lead to help him develop solutions for implementation and execution of the codes.
  • The incumbent would attend BRD reviews and Functional Requirement reviews to gather requirements specific to analytics.
  • Prior experience delivering technical specifications and BRD, as per Client’s business and / or project leads.
  • Requirement to have review implementation bugs and execute code changes to remove those bugs.
  • Creating solution design documents, as per approved designs of Client as per Adobe standards.
  • Work with other developers to design and execute Adobe implementation solutions.
  • Attending BRD and tech specifications review meeting with business and developer teams.
  • Execute JS codes pertaining to Adobe Analytics Platform and Adobe Target
  • Code review and testing will be part of the job needs
  • Manage the implementation and maintenance of tools including Adobe Analytics (Site-Catalyst or Omniture), Adobe Target and Adobe Audience Manager.
  • Use of Adobe DTM to deploy KPI measurement strategies, with prior experience of 4 -5 years.
  • Build tools to monitor analytics implementation and alert teams if the KPIs and metrics fall outside of SLAs.


  • BS in Computer Science or related fields.
  • 5 -7 years analytics, marketing technologies, and testing.
  • Self-motivated; independent, organized and proactive; highly responsive, flexible, and adaptable when working across multiple product teams.
  • Expert in JavaScript, HTML, CSS, JSON and DOM.


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